Private Network Check Readiness - TeckNexus Solutions

Airtel Looks at 5G as Short Term Opportunity to Win Quality Customers

The scaling of 5G networks to cover most of the country would take years. However, this doesn’t stop Airtel from using 5G and marketing it to win some quality customers in the short term.

Bharti Airtel, the second-ranked telco in India in terms of wireless customer market share, looks at 5G as a short-term opportunity to win quality customers. The scaling of 5G networks in a wider area to cover most of the country would take years, and thus, applications or use cases of 5G that have already been demonstrated successfully would still take years to come to India. However, this doesn’t stop Airtel from using 5G and marketing it to win some quality customers in the short term.

Gopal Vittal, MD and CEO of Bharti Airtel, India and South Asia, said during the recent earnings call, “At the end, while many of these use cases could come into India over the next few years, we believe that there is a serious short term opportunity to grow share and disproportionately win quality customers leveraging the power of 5G.”

Vittal also indirectly talked about the hard-pressed situation of Vodafone Idea and how it presents an opportunity for Airtel to pull ahead even further. Airtel wants to be the king in the postpaid segment, where Vodafone Idea is a very strong competitor.

Vittal said, “Given the financially pressed situation that one of the players in the Industry is going through, we feel that the moment is ripe for Airtel pulling ahead and being the decisively most aspirational brand in India. With this, we hope to take a further lead, particularly in the post-paid segment.”

Bharti Airtel posted a net profit of Rs 2145 crore for Q2 FY23. The telco reported strong performance in its B2B business as well. Gopal Vittal also talked extensively about Airtel Payments Bank, which is the only profitable fintech company in the industry. Airtel has already rolled out 5G in over eight cities of the country. The telco aims to reach the entire nation with its 5G networks by March 2024.


Recent Content

Smart mobility is reshaping how the world moves, powered by 5G, AI, and edge computing. From autonomous vehicles and real-time logistics to AI-driven drones and connected public transport, intelligent transportation systems are redefining urban mobility, logistics, and industrial automation. As global investment and collaboration grow, the transportation industry is transforming into a $11.1 trillion smart ecosystem focused on sustainability, efficiency, and connectivity.
FinTech, private 5G networks, and AI are converging to reshape digital finance across industries. From embedded payments and super apps to AI-driven credit scoring and secure M2M transactions, this $2 trillion opportunity is powered by mobile technology, cloud infrastructure, and regulatory evolution. Leaders must act fast to unlock new revenue, scale inclusion, and secure digital ecosystems.
The future of sports and entertainment is fan-first, immersive, and data-driven. Powered by D2C models, 5G networks, AI content creation, and super apps, industry leaders are reimagining fan experiences—from Bundesliga’s mobile strategy to Web2.5’s tokenized communities. The shift is not just technical but cultural, prioritizing personalization, monetization, and real-time interaction across every touchpoint.
As one of the world’s fastest-growing digital economies, India is emerging as a key battleground for 5G expansion. While countries like China and South Korea have led the global 5G race, India’s rapid deployment and sheer market scale make its progress especially noteworthy. With over 1.4 billion people and a thriving mobile-first economy, India’s 5G rollout is not just about faster connectivity—it’s about reshaping industries, enabling smart cities, and unlocking new economic opportunities.
Samsung Electronics and KT Corporation have entered a strategic partnership to develop 6G network technologies, focusing on improving signal quality and system performance. Their research prioritizes advanced antenna systems like X-MIMO and AI-driven wireless communication enhancements. The companies aim to tackle high-frequency signal loss in the 7 GHz band and improve network reliability through beamforming and multi-spatial transmission.
India’s telecom sector is rapidly evolving with AI and automation enhancing network operations, customer service, and 5G deployment. With over 125 million 5G users and major investments from companies like Reliance Jio and Bharti Airtel, AI technologies are proving essential for scalability and efficiency. Despite challenges like infrastructure integration and talent gaps, India’s growing AI ecosystem and government support are driving the future of smart telecom solutions.

Currently, no free downloads are available for related categories. Search similar content to download:

  • Reset

It seems we can't find what you're looking for.

Download Magazine

With Subscription

Subscribe To Our Newsletter

Private Network Awards 2025 - TeckNexus
Scroll to Top

Private Network Awards

Recognizing excellence in 5G, LTE, CBRS, and connected industries. Nominate your project and gain industry-wide recognition.
Early Bird Deadline: Sept 5, 2025 | Final Deadline: Sept 30, 2025