MWC 2026 Keynote 11: Rewriting the Playbook

Live Streaming on Wed, 4 Mar at 12:00 - 13:00 CET
What does it take to truly challenge the status quo and redefine what is possible? In this keynote, we sit down with three visionary leaders who are harnessing deeply disruptive technologies to reshape industries and reimagine how we work, create, and play. From the future of sustainable connectivity in the AI era to the reinvention of professional services and the rise of new forms of digital companionship and entertainment, this session explores how bold ideas become real-world systems. Join us to hear their stories, their lessons, and their visions for a future transformed by imagination, scale, and ambition.

 

Session Description

What does it take to truly challenge the status quo and redefine what is possible? In this keynote, we sit down with three visionary leaders who are harnessing deeply disruptive technologies to reshape industries and reimagine how we work, create, and play. From the future of sustainable connectivity in the AI era to the reinvention of professional services and the rise of new forms of digital companionship and entertainment, this session explores how bold ideas become real-world systems. Join us to hear their stories, their lessons, and their visions for a future transformed by imagination, scale, and ambition.

Moderator:  Natasha Lomas, Tech Editor, Euractiv

Panel: Building AI agents that drive real business growth 

In this session, Bret Taylor (CEO and co-founder of Sierra) and Tian Chong Ng (CEO, Singtel) discuss how leading companies are deploying AI to deliver faster, more human customer experiences while unlocking new capabilities: proactive churn prevention, intelligent product recommendations, and 24/7 support that scales expertise without scaling headcount. They’ll explore practical approaches to building AI applications that meet the high expectations of today’s customers, maintain brand trust across millions of interactions, and transform customer service from a cost center into a growth engine.

  • Bret Taylor, Co-Founder, Sierra & Chairman of the Board, OpenAI
  • Ng Tian Chong , CEO, Singtel, Singapore

Keynote Presentation: Photonics Unlocks an Intelligent Power-Optimised Future – Akira Shimada, President & CEO, NTT

Fireside Chat: The Next Act of Entertainment: AI, Creativity, and the Future of Storytelling Karandeep Anand, CEO, Character.AI

Keynote Speakers

Natasha Lomas – Euractiv, Tech Editor

Bret Taylor – Chairman of the Board, OpenAI, Co-founder and CEO, Sierra

Ng Tian Chong – Singtel Singapore, CEO

Akira Shimada – NTT, Inc., President & CEO

Karandeep Anand – Character AI, CEO

Recent Content

Anthropic's Mythos model, launched under Project Glasswing in April 2026, has exposed critical fault lines in how allied governments coordinate on AI safety and access. The White House controls who receives access beyond U.S. borders, with the European Commission told it must seek U.S. permission before any access is granted. For European enterprises and telecom operators, this creates a structural challenge: holding regulatory authority over AI through the EU AI Act while lacking direct visibility into the frontier models they are tasked with overseeing.
Dragos confirms AI models autonomously targeted SCADA systems at a Mexican water utility - a turning point every OT and ICS security leader must understand.
BT is set to launch commercial 5G network slicing services before the end of summer 2026, marking a significant milestone for the UK's 5G Standalone market. Built on Ericsson's dual-mode 5G Core and underpinned by dynamic slice selection via NSSF and programmable network access through NEF APIs, BT's offer targets both enterprise and consumer segments. With 5G SA coverage already reaching 50 million people and a 90% population threshold defining national availability, BT is positioning slicing as a credible, SLA-backed connectivity service — not a proof-of-concept.
OpenAI is finalizing The Deployment Company, a joint venture backed by over $4 billion from 19 investment firms including TPG, Bain Capital, and SoftBank, with a pre-money valuation of $10 billion. Designed to accelerate enterprise AI integration, the venture leverages PE relationships across 2,000-plus portfolio companies to solve the last-mile deployment challenge. With Anthropic launching a parallel initiative simultaneously, the PE-backed JV model is emerging as the defining commercialization strategy for frontier AI companies targeting durable enterprise revenue ahead of anticipated IPOs.
Circles and OpenAI have reached a major milestone in building the world's first AI-native telco stack, moving beyond legacy BSS/OSS bolt-on approaches. Flagship products CareX and Xplore IQ deliver measurable outcomes — including 85% autonomous query resolution and a 22% ARPU uplift in Singapore deployments. Built on a multi-agent architecture and OpenAI's API platform, the stack enables telecom operators across 14 countries to automate customer operations and drive proactive revenue monetization without rebuilding infrastructure from scratch.

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