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General Motors will begin rolling out a Google Gemini–powered conversational assistant across Buick, Chevrolet, Cadillac, and GMC in 2026, advancing the automaker’s in-cabin AI strategy and resetting expectations for voice-driven services in connected vehicles. GM plans to deliver a new assistant, built on Google’s Gemini family, as an over-the-air update via the Play Store to eligible OnStar-equipped vehicles from model year 2015 and newer. At launch, drivers should see more natural interactions: the assistant will understand free-form requests, maintain context across turns, and cope better with accents and phrasing. GM says the assistant will tap vehicle data to push maintenance alerts and route suggestions as well.
Netflix is expanding generative AI across recommendations, ads, and production workflows, signaling how big media will operationalize AI at scale without replacing human creativity. The company highlighted recent use in final footage, de-aging in a new film, and pre-visualization for set and wardrobe design. This is not about automating storytelling; it is about compressing timelines, lowering iteration costs, and enabling more variants for testing and localization. Expect AI to touch asset creation, trailer and thumbnail generation, dubbing and subtitling, quality control, and promotional creative — all tied to measurable uplift in engagement and ad yield.
New usage data shows AT&T subscribers are tapping into T-Mobile’s Starlink-powered T-Satellite more than expected, signaling a rapid shift in how carriers and customers think about direct-to-device connectivity. Speedtest intelligence indicates T-Mobile users account for the majority of direct-to-device (D2D) connections to Starlink, roughly six in ten overall and more than seven in ten among devices reporting active service at connection time. The surprise is AT&T’s footprint: about a third of observed connections come from AT&T subscribers, while Verizon’s share is minimal.
T-Mobile US expanded its Advanced Network Solutions portfolio with Edge Control and T-Platform, aiming to deliver private network-like performance over its nationwide 5G-Advanced footprint while simplifying how enterprises deploy, govern, and scale edge workloads. Edge Control enables cellular traffic to exit locally and flow directly into an enterprise’s edge compute environment, rather than traversing centralized cores or the public internet. T-Platform is T-Mobile’s customer portal for managing business services, including Edge Control. Traditional MEC offers low-latency access to hyperscaler edge zones but often relies on internet or backhaul paths that add jitter and sovereignty concerns.
India’s mobile industry lobby is pushing for tariff corrections as network spending rises faster than service revenues. The Cellular Operators Association of India (COAI) says operators face a growing mismatch between capital outlays and tariff-led returns. By its estimate, the cumulative gap up to 2024 was already around Rs 10,000 crore and is widening in 2025 as data consumption accelerates. COAI argues that a handful of large traffic generators (LTGs) are responsible for most network load without directly contributing to network build costs. Expect a mix of tariff rationalization, plan redesign, and targeted capex as operators chase sustainable returns.
Deutsche Telekom has launched a first in Europe: seamless eSIM profile transfers across Android and iOS, removing long-standing friction when customers switch devices or platforms. Customers on Deutsche Telekom can now move their mobile subscription as an eSIM from Android to iOS and vice versa without a carrier app, QR code, or paperwork. The transfer process is initiated in the settings of the new device and handled natively by the operating system, which detects the previous phone and orchestrates the migration. Deutsche Telekom validates device, tariff, and user eligibility in the background, then authorizes the transfer, preserving the phone number and plan.
A sprawling social engineering campaign tied to the Lapsus$/Scattered Spider/ShinyHunters ecosystem is extorting enterprises after allegedly siphoning close to a billion records from Salesforce customer environments. Attackers claim broad theft of personally identifiable information from organizations that use Salesforce, while the vendor states its core platform and code were not breached. Evidence points to identity-led social engineering, followed by misuse of sanctioned tools and APIs to quietly extract large data volumes. For telecom and enterprise IT, CRM data now sits on the front line of extortion economics, raising urgent questions about identity controls, SaaS hardening, and third-party risk.
California has enacted SB 53, a first-of-its-kind AI safety law aimed at large model developers, with ripple effects for enterprises that build, buy, or operate AI at scale. SB 53 targets “frontier” AI developers—think OpenAI, Anthropic, Meta, and Google DeepMind—requiring public transparency on how they apply national and international standards and industry best practices. It institutionalizes safety incident reporting to California’s Office of Emergency Services and extends protections for whistleblowers who surface material risks. The California Department of Technology will recommend updates annually, ensuring the regime evolves with the tech.
OpenAI is reportedly preparing a standalone app for its next-gen video model, positioning AI-only short video as a consumer format in its own right. The app reportedly delivers a vertical feed with swipe navigation, reactions, and remixing familiar mechanics that lower friction for discovery and creation. Every clip is generated by Sora 2 rather than uploaded, with current limits around 10 seconds per video. A recommendation engine powers a personalized “For You” experience, aligning with how short-form attention is won and retained today. A notable feature is identity verification tied to likeness usage. Expect provenance signals and watermarking frameworks (for example, C2PA-style manifests) to become table stakes for platforms that remix human likeness at scale.
ChatGPT users in the U.S. can now buy from Etsy sellers without leaving the conversation, with more than a million Shopify merchants “coming soon.” The feature, called Instant Checkout, is available to logged-in Free, Plus, and Pro users. It supports Apple Pay, Google Pay, Stripe, and credit cards. The flow is simple: ask for ideas, get curated products with images, prices, and reviews, tap Buy, confirm shipping and payment, and the merchant fulfills the order using its existing systems. Brands like Glossier, Skims, Spanx, and Vuori are expected to be part of the broader Shopify rollout.
OpenAI introduced ChatGPT Pulse, a new capability that assembles personalized morning briefs and agendas without a prompt, indicating a clear shift from reactive chat to proactive, task-oriented assistance. Pulse generates five to ten concise reports while you sleep, then packages them as interactive cards inside ChatGPT. Each card contains an AI-generated summary with source links, and users can drill down, ask follow-up questions, or request new briefs. Beyond public web content, Pulse can tap ChatGPT Connectors, such as Gmail and Google Calendar -to highlight priority emails, synthesize threads, and build agendas from upcoming events. If ChatGPT memory is enabled, Pulse weaves in user preferences and past context to tailor briefs.
Verizon’s digital sub-brand Visible is extending from app-only to omnichannel, adding BestBuy.com today and a nationwide in-store rollout on September 28. Visible offers unlimited data, talk, and text on Verizon’s 5G-capable network, plus unlimited mobile hotspot and no annual contracts. Customers keep the app-led experience - account setup, activation, billing, and support, while gaining retail conveniences like immediate SIM pickup, device compatibility checks, and help from trained associates. The Best Buy partnership signals a broader shift toward hybrid digital-retail engagement in U.S. wireless. Retail staff can guide eSIM setup and BYOD compatibility using GSMA eSIM standards and device tools, shortening time-to-service.
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